Content and Communications Specialist

Content & Communications Specialist
Ingleburn | Sydney
$85,000 - $100,000 + Super
Hybrid: Yes, after 3-6 months
Industry: HVAC – Plumbing, Gas & Refrigeration
Location: Ingleburn, Sydney
 
You will be the voice behind global campaigns – bringing technical products to life through engaging, clear and audience-specific content. Aiming to drive brand awareness and engagement across Australia and the US. Join a global HVAC leader known for innovation, accountability, and customer focus.

Why You’ll Love It

• Shape brand growth through a mix of content and communication strategies.
• Take ownership of brand messaging across multiple brands, translating technical product information into clear, compelling content.
• Work with a supportive team, leveraging internal resources and external agency expertise
• Join a globally recognised company that values innovation, customer connections and has a people-first culture
• Hybrid work model available following initial training period

• Own the messaging and oversee content creation across multiple brands and campaigns.
• Create and maintain a library of marketing content assets, including case studies, technical documentation, product sheets, email series, blog posts, and social media stories.
• Develop quarterly communication plans and align content calendars with product launches, campaigns, seasonal events, and business objective
• Collaborate with the marketing team to shape and advise on impactful campaigns.
• Turn sales insights into compelling stories that resonate with plumbers, merchants, and corporate buyers. – always with a customer-first mindset.
• Identify key target audiences, define core messaging and select appropriate communication channels (e.g. email, social, sales, other)
• Use tools like HubSpot or ActiveCampaign to build smart content workflows.

• 3+ years’ experience in content and communications.
• Ideally coming from a B2C or eCommerce background and looking to step into a B2B role that still connects with the end user.
• Experience in product marketing is a plus, with a talent for translating complex, technical content into clear and engaging messaging.
• Confident navigating multiple brands and stakeholder groups.
• Comfortable using CRM platforms and automation tools such as HubSpot or ActiveCampaign.
• Self-driven and organised, with a strong ability to take initiative and build effective systems for gathering and managing information.